Image Quality
Your photographer spent hours on lighting, retouching, and color. What happens to those photos?
Compressed to 1080px max. Color shifts, detail loss, visible compression artifacts on skin tones. Your $2,000 shoot looks like an iPhone screenshot.
Full resolution. Every pore, every fabric texture, every shadow — exactly as your photographer delivered it. The work speaks at full volume.
Discoverability
A casting director just heard your name. What happens next?
They Google you and find… maybe your profile. Maybe someone else with the same name. Instagram profiles rank poorly in search because the content is locked behind the app.
They Google you and your portfolio is the first result. Your name, your work, your stats, your contact — all indexed, all findable, immediately.
First Impression
An agent opens your link. They'll spend about five seconds deciding whether to keep looking.
A grid of squares. Your best editorial next to a coffee photo, a friend's birthday, a sunset. They have to work to find the relevant shots. Most won't bother.
A curated selection of your strongest work. Nothing personal, nothing off-brand, nothing competing for attention. It says: I take this seriously.
Stats & Measurements
Before booking you for anything, they need your numbers. Height, bust, waist, hips, shoe.
150 characters of bio space. You're choosing between stats, your agency name, your email, and a Linktree. Something gets cut.
A clean comp card section with every measurement, formatted properly. The exact information agencies need, presented the way they're used to reading it.
Getting Contacted
Someone wants to book you. How easy do you make it?
A DM that lands in "message requests" and gets buried under spam and strangers. Or an email in a Linktree that requires three clicks to reach.
A visible email address or inquiry form with real-time notifications. One click to contact you. No barriers, no noise, no missed opportunities.
Organization
You do editorial, commercial, and fitness. An agent only needs to see one category.
Everything in reverse chronological order. No categories, no filters. They scroll and scroll or give up. Your best work from two years ago? Gone.
Organized by category. Editorial in one section, commercial in another. They find exactly what they need in seconds. Your best work lives at the top, always.
Video
Your runway walk, your range of motion, your energy on camera.
Reels compete with millions of others. Auto-play distracts to the next video. Algorithm decides who sees it. Your walk competes with a dog in a costume.
Your reel, embedded and distraction-free. No ads before it, no "suggested content" after it. They press play and it's just you.
Ownership
What happens when the platform changes the rules?
Instagram owns your audience, your reach, your visibility. One algorithm change, one shadowban, one account flag — and your entire portfolio disappears overnight.
Your domain. Your content. Your rules. Nobody can throttle your reach or bury your work. It lives on the open web and it's yours.
What It Signals
Beyond the photos, what does your online presence say about you?
"I model." Everyone has an Instagram. Having one doesn't separate you from the millions of other people with a ring light and a good angle.
"I'm a professional." A real portfolio signals investment and intentionality. It tells the people doing the hiring that you're ready for the work.